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Eliminating Data Complexities to Perfect B2B Customer Experiences

Building a seamless, interconnected, personalised and convenient customer experience is key. Join your peers, at The Landmark Hotel - London, to discuss the challenges and solutions around this!

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In Partnership With

Speaker

Justin Mills
Justin Mills
Digital Product Lead

Discussion Topics

Solving data complexities that come with data silos and legacy systems.
How to enrich your customer experience to match that of a B2C organisation.
Exploring next level commerce (personalisation, marketplaces, search).

Event Format

18:30-19:00
Introductions to all attendees, networking with drinks and canapés
19:00-19:05
Welcome from Kinetic Alliance
19:05-19:15
Introduction from KPS
19:15-19:30
Speaker, Justin Mills - Brakes UK
19:30-21:30
3 course meal with drinks, network with your peers over the discussion topics
21:30
Closing remarks from Kinetic Alliance and KPS, further networking

Event Synopsis

When it comes to creating exceptional customer journeys, many B2B companies face many challenges which can put them behind B2C organisations. The pandemic has highlighted the importance of establishing strong digital channels to build resilience and meet the changing needs of buyers. Building a seamless, interconnected, personalised and convenient customer experience is key. The challenge is how do you deliver an easy to use eCommerce site to match B2C experiences, whilst implementing back office capabilities to manage purchasing approvals, payment terms, supply chain and delivery. Join like minded people in your industry to learn how you can add value to your customer journeys to elevate your B2B customer experience.

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Event Sponsor

KPS: KPS integrates eCommerce, Digital Marketing Automation, CRM, Customer Services, Customer Data, Analytics, Marketplaces and Loyalty, to deliver connected customer experiences for household names in retail, B2B and D2C.

With over two decades of creating digital solutions that span all customer touch-points and enabling businesses to deliver exceptional customer experiences, KPS is a leader in customer experience transformations, implementing best-of-breed, agile technology using rapid methodology that delivers value quickly.

KPS help businesses leapfrog years ahead in their digital maturity, by identifying and prioritising the most valuable opportunities to improve their eCommerce offering and set brands apart from their competitors.

 

SAP: SAP is a market leader in enterprise application software, helping companies of all sizes and in all industries run at their best. Our customer experience solutions help you connect teams across your organisation, so they can deliver exceptional customer experiences, together. They help you understand your customers and engage them with hyper-personalised experiences. Giving them the freedom to explore and interact – and ultimately to choose you. https://www.sap.com/uk/products/crm.html

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Why Kinetic Alliance

Learn
We provide a platform for you to learn from your peers, in a closed door environment, using key discussion topics to drive thought leading engagement.
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Take the opportunity to benchmark what you’re doing with your peers, discussing common challenges and actionable outcomes.
Discover
Our tailored format is designed for you to collaborate with industry leaders, as well as gain insight into innovative solutions in a relaxed environment.

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