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CX Excellence – Engaging and Retaining Customers for the Future

Join us for this interactive CX Excellence workshop where we'll deep dive into common CX challenges, at The Gherkin, London, on the 5th December.


In Partnership With


Paul Abbas
Paul Abbas
Director Contact Centre Sales

Workshop Topics

Customer Engagement Personalisation – How to prioritise this for your business.
Is Data Fragmentation of your Contact Centre environment hindering personalisation?
Cost Optimisation – do you need to drive down your cost to serve, but increase revenues?
Bridging the Front Office to Back Office Gap – Recognising the vital link between Employee Experience and Customer Experience

Event Format

Welcome with tea & coffee
16:00 – 18:30
Interactive workshop, deep diving into each topic
18:30 - 19:30
Optional drinks & networking

Event Synopsis

In a world where the consumer comes first, many enterprises have moved beyond omni channel engagement and are striving to deliver meaningful customer journeys and unique, personalised and contextual experiences across all channels of choice.

Achieving such CX excellence isn’t easy if you have a fragmented, and or legacy, CX infrastructure that’s not integrated. Tapping into the insights of customer data and intent behaviour, and enhancing that with AI and Automation, takes a level of customer experience expertise and skill that’s specialist.

This workshop series is designed to help Customer Experience and Contact Centre functional owners understand how to utilise technology to deliver exceptional customer service leveraging Automation, AI as well as how to create an integrated CX platform and single source of truth, so that customer behaviour and intent data can be accessed to deliver exceptional service levels, personalisation, customer journey management and (over time) drive revenue and performance.

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Event Sponsor

A part of the Tata Group, Tata Communications is a global digital ecosystem enabler powering today’s fast-growing digital economy with 7000 customers, inc. 300 of the Fortune 500 and 190+ countries and territories worldwide. Leading with trust, we enable digital transformation of enterprises globally with collaboration and connected solutions, core and next gen connectivity, cloud hosting and security solutions and media services.


Rising to the challenge of the hybrid workplace, we bring the power of UCaaS to your enterprise. Whether Microsoft Teams and Direct Routing, Cisco Webex and Cloud Calling or our fully managed migration service, GlobalRapide, we enable one touch workspaces for collaboration, seamless teamwork and uninterrupted workflows inside and outside your organisation.


An approved Microsoft Gold Partner and accredited Cisco Global Partner we are #1 international voice carrier with 99.7% of global GDP. Our Tier-1 IP network connects businesses to 80% of the world’s cloud giants and carries ~30% of the world’s internet routes. We are proud that in 2022 we were positioned as a leader in the Gartner Magic Quadrant for Network Services global, for 9 years running.

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Why Kinetic Alliance

We provide a platform for you to learn from your peers, in a closed door environment, using key discussion topics to drive thought leading engagement.
Take the opportunity to benchmark what you’re doing with your peers, discussing common challenges and actionable outcomes.
Our tailored format is designed for you to collaborate with industry leaders, as well as gain insight into innovative solutions in a relaxed environment.

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